The world has changed so much when it comes to business on the internet. There are so many tools that did not exist in the past to help get the word out about a new company or special promotion. Facebook advertising has opened up a huge door for word of mouth advertising on the web. One friend likes and views your Facebook advertisement then their friends see it and so on and so on. What a great way to get the word out to niches that you might not even think to target market to!
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